What is Web Site SEO?

Search Engine Optimization (SEO) is usually confused with SEM, however they are distinctly different. Search engine optimization (SEO) is really utilizing good grammar, properly arranged articles and pictures mainly to online pages, i.e. the pages inside your companies web site. Search Engine Marketing (SEM) is the way that you are marketing your business to the search engines or the process of gaining traffic from or visibility on search engines. With our Online Business Directory we are helping you with your SEM. Many individuals will speak about “online SEO” (optimization for your personal web site) as being the most important. You don’t usually hear a lot concerning the creating of back-links that search engine marketing will do for you, which is just as important.

SEO TIPS

When you build a website, make your content in the web site relevant to the name of the business. The more things you can line up that reflect what you are all about will help you with your SEO.

SEO Failures

What causes most of the failures in SEO is not staying focused on the primary objective of the web site. Some businesses have too many things to offer and mix it all up in the content of the site. This does not give the search engines a clear definition of who to place your site in front of when someone is doing a search  in their search engine.